Need a cost-effective (read CHEAP) but quality banner for a trade show or conference? We did! We are headed to Collision Conference in New Orleans from April 26 – 28, and then straight of to MojoCon (Mobile Journalism Conference) in Dublin, Ireland April 29 – 30. As we will be exhibiting at both venues, we needed a light-weight portable banner to set up.
How we designed our pop-up banner
Designed at high resolution of 300 dpi with dimensions of 35 inches wide x 78 inches tall. We designed to include the most important information on the top. So our value proposition of being THE All-In-One Mobile Video-Making App. And of course our app icon and wordmark for Filmakr. We wanted to give the feeling of using our camera app on the go so we sourced some free stock photos from Pexels of the girl jumping and the skateboarder doing an ollie. The next most important thing to communicate is the power of Filmakr Presets. “Create Beautiful Films Instantly.” Then we couldn’t go without including our hero blurb from Peter Rojas, Founder Gizmodo & Engadget:
Don’t let the intuitive UI fool you, Filmakr is a remarkably powerful app for shooting video.
Next row down, we celebrate our one-of-a-kind merged camera and editor. With automatic shot-stitcher, no editing required. If eyeballs managed to get all the way down to the bottom of the banner, we display some Pro tips. When you want to make tweaks Filmakr is a powerful in-line editor: Cutpoint Looping Preview. Variable Speed Rack Focus. Drag-&-Drop B-Roll. And of course, the commandment to FOLLOW @FILMAKR!
Vendor who printed our pop-up banner
We decided to go with a LARGE X-FRAME BANNER STAND from PopUpBanner. We opted for the slightly more pricey and eco friendly Dye Sub (vinyl stinks for the planet and for the health of people around it). The printing came out beautifully. Purchase Included: 1 full-color 32” x 69.5” or 35” x 78” banner, 1 tripod stand and 1 carrying bag. The frame is super easy to set up and take down. Oh the joy!